Freefall
Deliverables:
- Illustrations
- Poster series
- Vinyl Record
- Vinyl Cover
- T-Shirt Design
Objective: Poster + Illustration
“It’s Called: Freefall” is a song by the band Rainbow Kitten Surprise. The song personifies a person's struggle with their mental health and inner demons as a literal conversation between that person and the devil.
The poster series and designs aim to celebrate and visually represent the song.
It’s Called: Freefall
Like the song, the designs depict the conflict between an individual and their inner demons and mental state. By portraying a human figure within a demonic hand, the design illustrates the intertwined nature between the protagonist and the devil within the song, emphasizing the sense of being confined and captured by their own identity.
To break free from their inner turmoil, the protagonists must learn to release themselves, rise above, and move forward: Freefall.
